Healthcare data, which is needed in real time, is often stored using physical files that can be lost or destroyed. So the need to digitize...

Businesses that use Google AdWords aim for one thing-maximize ad budgets to yield a strong ROI. But many companies fail miserably in improving their ad...

On average, Facebook caters to nearly 1.18 billion active users every day. These users can range from students, to companies, to CEOs. While the community...

Social media marketing (SMM) and search engine optimization (SEO) are inbound, organic strategies that are closely related to each other. A business should link these...

Nearly two decades ago, data scientists and analysts forecasted that data sets would grow rapidly. This forecast is proven right and has even revolutionized data...

Many businesses rethink the possibilities of social media by attracting fresh prospects and customers. For every business, right from retail to remanufacturing, the biggest social...

It is difficult, but not impossible, to create sustainable competitive advantages in digital marketing. So here are some ideas that can enable a business to...

Cloud architecture is demanded by every business as it is the most sought-after corporate resource. However, it is particularly challenging for start-ups because they face...

Many marketing execs completely fail to gauge how abysmal online reputation management mistakes can ruin not only a company’s sales but also its brand identity....

Finding answers Now, this is the first stage that comes to pass whenever a business plans to invest in mobile application development. And when a...

Now, every business knows how important has social media become. For example, if a business is active on social media, it will spread the word...

While a company is planning to design a fresh website, it’ll have to keep in mind a couple of things like navigational elements, typography, SEO,...

In-house Internet marketing teams relentlessly struggle picking the finest digital marketing agency for outsourcing their work. Nevertheless, it is very important to choose the best...

Websites, if used well, create high traffic, stellar sales, and quick revenue for a business by leveraging the principles of e-commerce. By engaging in e-commerce,...

Social media campaigns revolutionize the way a business performs internet marketing. A good social media marketing effort will always aim to convert social media marketing...