Experience Design Services

UX (User Experience) design covers the full end-to-end experience - research, information architecture, user flows, wireframes, and the logic of how a product works for users. UI (User Interface) design focuses on the visual and interactive layer - the look, colour, typography, component states, and animations. The two disciplines overlap significantly; Flexsin delivers both as an integrated service.

Flexsin offers full-spectrum UX services: UX research, user interviews, journey mapping, information architecture, wireframing, UI/UX design, interactive prototyping, usability testing, accessibility audits (WCAG), design systems, front-end development, and UX audit and optimisation consulting.

Our primary design tool is Figma for UI/UX design, prototyping, and component libraries. We also use Adobe XD, Sketch, InVision, Axure RP, Zeplin (developer handoff), Hotjar (heatmaps), Maze (usability testing), and Miro or FigJam for collaborative research workshops and journey mapping.

A UX audit takes 2-3 weeks. A single feature redesign or landing page UX takes 3-6 weeks. A full product design (research through hi-fi prototype) takes 8-16 weeks. A complete enterprise design system build takes 3-6 months. We provide a detailed timeline after a free scoping session based on your specific scope.

Yes. User research is not optional - it's how we ensure the design solves the right problems for real people. We conduct moderated and unmoderated interviews, contextual inquiries, online surveys, analytics reviews, heatmap analysis, and competitive benchmarking. Research findings directly inform every design decision.

WCAG (Web Content Accessibility Guidelines) is the international standard for digital accessibility - covering contrast ratios, keyboard navigability, screen reader compatibility, and more. WCAG compliance matters because it broadens your audience (1.3B people have disabilities), reduces legal risk (ADA, EN 301 549), and typically improves usability for all users, not just those with disabilities.

Yes. We handle UX redesigns for existing digital products - starting with a heuristic evaluation and analytics audit, identifying the highest-impact improvement opportunities, and delivering a phased redesign that minimises disruption to existing users while measurably improving task completion and conversion rates.

Yes. We design and build enterprise-grade design systems as standalone projects - from auditing existing UI inconsistencies through building a token-based Figma component library with complete documentation, variant coverage, auto-layout, and optional Storybook integration for your engineering team.

We deliver annotated Figma specs with spacing values, type styles, colour tokens, component states, and interaction notes - accessible directly in Figma's Dev Mode or via Zeplin. We provide asset exports, responsive breakpoint documentation, and motion timing specs. We also offer hands-on QA review of the implemented front end against the design specifications.

A UX audit is a structured expert review of an existing digital product - covering heuristic evaluation against Nielsen's 10 principles, task flow analysis, error pattern mapping, accessibility review, and competitive benchmarking. Any organisation seeing high drop-off, poor NPS, rising support ticket volume, or poor conversion rates on an existing product should commission a UX audit before investing in a redesign.

Yes. We frequently design responsive web experiences (desktop, tablet, mobile) and native mobile apps (iOS/Android) within a single engagement - using a shared component library in Figma and adapting interaction patterns to each platform's guidelines while maintaining a consistent brand identity across every surface.

Yes. Flexsin offers full design-to-code delivery - our front-end engineers implement UX/UI designs in HTML/CSS, React, Angular, Vue, or Ionic. Having design and development under one roof significantly reduces the time lost in handoff, eliminates pixel-drift in production, and gives the design team direct feedback when something isn't technically feasible as designed.

We offer Fixed-Price (defined scope with milestone billing), Dedicated UX Teams (embedded designers on monthly retainer), Agile Sprints / T&M (sprint-based design alongside engineering), and standalone UX Audit engagements. We recommend the right model based on your project phase, product complexity, and whether you need a one-time deliverable or a long-term design partner.

Book a free 60-minute UX discovery session. We'll review your existing product or brief, understand your users and business goals, and present a detailed design engagement proposal - including scope, process, timeline, and investment - within 48 hours at no charge.