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Statistics from the SBA show that the number of small businesses in the US has been increased by 49% since 1982. Despite this sharp leap, over 50% of small businesses lose their existence in the competitive market in their first five years of existence. And all it happens because of inadequate planning, coordinating, controlling, directing, marketing, finance, human resource, administration, IT and production departments at different levels. Amongst all of them marketing has a big role to play as it is directly associated with the growth of company, relations with customers, identity of company in the market and influx of money from open market.
In the marketing world, effective presence is vital and SEO is a synonym of your marketing presence. For small businesses that have limited exposure, SEO is an immense marketing tool that ensures their online presence. As all people as well as businesses have gone online through desktops, laptop and mobiles, SEO gives customers an opportunity to find information of their choice through websites and small businesses expose their commercial products and services to their targeted audience. With SEO activities such as on-page optimization and off-page optimization, professional and accomplished SEO services providers make small business websites search-engine friendly with original content optimized with highly searched keywords in the form of images, data and texts.
Information and its accessibility are the future of World Wide Web. SEO make all websites more searchable and worthy so that small-sized businesses can send relevant information and content to their new as well as existing customers in 2013. With the continuous growth and popularity of Search Engines and increasing competition among webmasters, it can be concluded that SEO guarantees a great future ahead.
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