Portfolio/Case StudiesStriving to exceed client's expectations always. We leverage our knowledge
to satisfy client's needs within their budgetary constraints.
Flexsin had this opportunity to execute an organic search engine optimization project for Jessica Henderson, for her website profirewa.com.au. ProFire WA is the WA Trade Partner of Trafalgar offering Fire stopping products, Fire rated doors, Fire rated dampers, Access panels etc. The main goal of the campaign is to create a strong online identity using their new branding, improving rankings, sales and traffic from the website.
ProFireWA offers fire stopping and related products in Western Australia, and main goal of the project is to increase traffic and sales.We started the SEO campaign with following challenges-
Website is in Wix so there was very limited scope to optimize the on-page SEO factors but we optimized the website for search engine keeping in mind the WIx complexities and implemented important SEO values onto the website.
URL pattern was not search engine friendly and it was complex to change the URL structure. We changed the URLs to make them SEO friendly that certainly helped to reach on top positions.
The website load time was very high and so the bounce rate was high and visitors were not staying for long duration. We have optimized the code to improve the page load time of the website and minimized it as much as possible.
Initial agreement was to promote 20 keywords for Profirewa and we achieved first page rankings for 13 keywords which ultimately given boost up to organic traffic and client is getting good number of leads.
- Visibility Increase 100.00%
- Traffic Improvement 119.98%
- Sales / Leads Value Increase 100%
- Ranking Status
|Passive Fire Protection WA||NA||1|
|FR Wraps Product||NA||1|
|Fyrechoke Cast-in Fire Collars||NA||1|
|Fire stopping rated products wa||NA||1|
|one piece fire rated collars||NA||2|
|Fire stopping rated products wa||NA||2|
|Fire Rated Batts wa||NA||2|
|Fire rated dampers wa||NA||2|
|micro conduit fire rated collars||NA||3|
|Fire Rated Board wa||NA||4|
|steel protection wa||NA||5|
|Fire Rated Mortar||NA||9|
|Fire rated doors WA||NA||9|
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