Enabling a US Law Firm To Improve Its Search Engine Rankings And Online Business

Verticals: Consulting
Service: Search Engine Optimization (SEO)
Home > Internet Marketing & SEO > Enabling a US Law Firm To Improve Its Search Engine Rankings And Online Business
Client Overview
A law firm that handles litigations involving whistleblowers, overtime rights, commercial lawsuits, etc., Brown, LLC has carved a niche for itself in the competitive legal landscape. The client has former FBI legal advisors and special agents on board. Owing to its expertise in the legal domain and backed by a strong team, the client has risen as a distinguished trial law firm. Delivering top-notch services every time, the client is ready to field the questions from its customers 24/7 whenever they are convenient.
  • 70% IMPROVED VISIBILITY BY
  • 60% INCREASE IN TRAFFIC BY
  • 30% BOOST IN ONLINE LEADS
  • 25% INCREASE IN NEW USERS BY
Project Challenges
Despite offering top-rated services, the client was unable to draw quality traffic, leads, and business to its website, no matter what. Changing that was the client's top priority. The client also wanted its website to have better visibility so that it gets in front of the target audiences whenever they are looking for a respectable attorney. In short, here are some of the key business challenges that the client had in mind before beginning the engagement.

  • Improving the user experience of the website
  • Ensuring the website is easily discoverable
  • Boosting the ROI that the website generates
Strategy & Solution
The client researched and saw our previous work. From there, the client discovered that our SEO team has a high success rate in helping legal websites secure top ranks on different search engines. After multiple discussions, the client hired our team of SEO specialists. Once we were hired, we started analyzing the client's website from scratch.

After doing detailed analyses, our team figured out that the website belonged to a very competitive industry. That meant it was a challenge to stay competitive on search engines while improving keyword rankings too. On top of that, our team's analyses even revealed that the client's website used static pages. And using static pages was one of the key reasons for pulling down the site's visibility on the first search engine result pages or SERPs.

Once we were done with the analyses, we gave multiple suggestions to the client for its website. These suggestions included us performing many on-page and off-page activities. Once we got the go-ahead from the client, we started executing these activities. After the execution was done successfully, we were able to improve the website's search visibility. Besides, we even ranked the client's website for some of the most competitive keywords in the industry.

Business Outcomes
After the SEO campaign was implemented successfully, the client reaped multiple benefits: improving brand visibility, attracting warm leads, maximizing the number of new users, and increasing traffic.
Keyword Few Main Keywords are Shown Ranking Apr-2022
Best Whistleblower Attorney
1
Top Whistleblower Law Firms
1
Whistleblower Law Firm
1
Medicare Whistleblower Attorney
1
Top Sec Whistleblower Law Firms
1
Medicare Whistleblower Lawyer
1
Best Whistleblower Lawyer
1
Client's Speak
I am satisfied with the SEO team from Flexsin. The team has a lot of pro players who understand how search engines work. So, having this team on a digital marketing squad is a big plus.
Jason Brown
Senior Litigator - Brown, LLC - Jersey City, New Jersey, United States
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