An Ultimate Ecommerce Website For Floorings With Enhanced User Experience

Expertise: Custom Web Development E-commerce Solutions
Verticals: Retail & eCommerce
Technologies: ZenCartMysqlHTML5 Paypal Adaptive Payment
Home > Portfolio > An Ultimate Ecommerce Website For Floorings With Enhanced User Experience
Client Overview
Our client has an ecommerce platform with the products related to flooring that consumers look for at good prices. The online shopping portal has various categories of the flooring products such as Hardwood Floors, Cork Flooring, Exotic floors, Hand Scrapped floors, Bamboo floors etc. There is a wide list of products available on the platform from where users can select, filter by brand and price range, view details, add to cart, make payment and purchase the product.
Business Needs
The client approached Flexsin to design and develop an intuitive and user-friendly ecommerce website, with easy to operate user-interface, stunning yet scalable design, and a robust Admin Panel to manage pages, products details, users' profiles, and other available content. The online shopping web portal allows users to select and view detailed information about the selected product with its brand details, price details, product description, make and many more.

The few major highlights of the project can be summarized in the following points:

  • Building an ecommerce website with scalable design,
  • Creating enhanced user experience
  • Safe and secure data transfer
  • Enhancing search module
  • User interface design
  • Robust admin panel
  • Fast page load time
  • Payment Gateway

Strategy & Solution
For meeting its unrealized business needs, the client brought our team of designers and developers on board. The team harnessed the desired technologies such as PHP/MYSQL, Zend Cart, AJAX, Joomla, XHTML to deliver a user-friendly online ecommerce platform in addition to scalable design, elegant UI, robust admin, accelerated load times, seamless navigation, based on the client's requirements.

Front-end The front-end of the website was designed to provide the end users a seamless shopping experience so that they could effortlessly choose their preferred flooring products. The shopping website was given an elegant UI along with product information and price. This feature helped the users to select the flooring products they wanted to purchase, and got the best value for their money.

The few major elements that client wanted us to incorporate into the front-end were.

  • Stunning website design with full scalability & usability
  • High resolution product image integration feature
  • Easy to operate user-friendly interface
  • Features to meet privacy guidelines
  • High performance with fast speed
  • Seamless payment integration
  • Faster page loading time
  • An easy to use checkout
  • Attractive visual design

Backend Our team of backend developers working on this project took advantage of agile methodologies and technologies for the development of an intuitive, visually effective and robust shopping portal. As the web portal was to be loaded with a bulk of users and products database, so we had to optimize the website loading speed also.

Some major backend highlights of the project are:

  • Efficient search module to allow users to search for the range of products
  • Integration of shopping cart and payment gateway
  • CMS to manage contents, pages and gallery
  • A comfortable and efficient way to search
  • Product management module

Development Process Throughout the development process of this ecommerce portal, our team put to use an agile development methodology. Our developers harnessed their refined skills to create a robust, high performance e-commerce site. We incorporated valuable features to make the shopping portal more user-friendly with easy and quick checkout process. After dividing the project in different modules, we worked on:-

  • The analysis of the client's requirements, business needs and its objectives
  • Execution of gathered information to finalize the technologies to be used
  • Leveraging technologies such as PHP/MYSQL, AJAX, XHTML
  • Designing and deploying prototypes of the website design
  • Implementing different front-end and backend processes
  • Handling compatibility issues and tested the ecosystem

Business Outcomes
Leveraging the agile development methodologies and desired CMS and technologies such as PHP/MYSQL, AJAX, XHTML, we were able to develop a user friendly shopping system with efficient search module that would allow users to search for flooring products, based on the specific keywords, price, brand, etc.

Now it has high performance, fast load speed, secure database and payment gateway.

  • An intuitive shopping platform to allow users to get information about the products, and their categories
  • Users are allowed to select and view the detailed information about the selected product(s) with its brand, price, product description etc.
  • Delivers high performance, speed and connects all the pages from home page only
  • CMS to manage contents, pages and gallery
  • A comfortable and efficient way to search

Client's Speak
Wonderfully energetic, full of enthusiasm and cooperative! Very Professional indeed!

Wisconsin,USA
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