SEO Services Help A Dubai-Based Disinfectant Manufacturer Improve Its Online Presence By 70%

Verticals: Healthcare & Life Science
Service: Search Engine Optimization (SEO)
Home > Internet Marketing & SEO > SEO Services Help A Dubai-Based Disinfectant Manufacturer Improve Its Online Presence By 70%
Client Overview
Being a Dubai-based manufacturer of disinfectants and sanitizers, the client formulates solutions that are safe to use on humans and environments. Moreover, these solutions are processed using 100 percent natural resources, making them safer than other alternatives to conventional sterilization and disinfecting processes. The client's formula is declared by the FDA as a premium disinfectant. The range of products offered by the client comprises powder-free latex gloves, an electric disinfecting fogger, a non-contact IR thermometer, and more.
Project Challenges
Since the start of the COVID-19 pandemic, more businesses have started offering disinfectants and sterilization products. That is why the competition for the client's business website was higher than ever. On top of that, the client lacked SEO expertise and could not follow a DIY approach. So, the client was looking for an SEO company that could help its website rank higher on search engine result pages (SERPs). Here are the key challenges that the client was facing that prompted it to start an engagement.

  • As the website belonged to a competitive industry, it was a challenge to rank higher for highly competitive keywords.
  • Many services did not have dedicated web pages, which was a lost opportunity to create keyword-rich content and rank higher.
  • The site was not attracting any leads and was unable to generate returns.
Strategy & Solution
The client approached our team of SEO experts after checking their credentials and having multiple meetings with them. Our team has deep expertise in every aspect of search engine optimization, ranging from local SEO to technical SEO and more. That is why our SEO specialists were positioned well to optimize the website of the client.

We performed a variety of on-page and off-page activities to improve the search visibility of the website on leading search engines, including Google and Bing. To be precise, we created separate web pages for every service and added on-page elements on every page, too; these on-page elements included headings, alt tags, and meta tags.

That is how we optimized every webpage of the website so that it was ready to rank higher for even the most competitive keywords. Eventually, our SEO strategies helped in improving the number of leads arriving on the site, expanding its online presence, and growing the business revenue. More importantly, the client now had an optimized website that was all set to capitalize on any leads.

Business Outcomes
Our SEO campaign focused on those keywords whose search volume increased once the pandemic kicked into high gear. That way, we helped gear the website toward maximizing its visibility, increasing its traffic, etc
Keyword Few Main Keywords are Shown Ranking May-2022
Sanitizer Fogging Machine
Best Sanitizer For Pregnant Women
Disinfecting Fogger Machine
High Level Hand Sanitizer For Kids
Buy Natural Sanitizer
Best sanitizer for skin irritation
Best Sanitizer For Eczema
Client's Speak
We are happy to partner with Flexsin. This team knows the chops. From improving engagement to enhancing online visibility, these folks have helped us build a strong digital presence.
Srishti Bodana
Dubai, UAE
Let's collaborate and discover propositions that unlock business opportunities.
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