Software Development CompanyDigital Transformation Services

Enabled An Australian Skin Care Brand To Increase Its Online Leads Massively Within 3 months

Service: Search Engine Optimization (SEO)
Verticals: Healthcare & Life Science
Skills: On-page, Off-Page, Keyword Research, Link Building, Social Media, Content Marketing, Articles, Guestbook, Press Release
Home > Internet Marketing & SEO > Enabled An Australian Skin Care Brand To Increase Its Online Leads Massively Within 3 months

The Results

  • 98% INCREASE IN VISIBILITY
  • 322% INCREASE IN TRAFFIC
  • 100% INCREASE IN ONLINE LEADS
  • 80% KEYWORD RANKINGS IMPROVED

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From the Client

I found the digital marketing team at Flexsin amazing. From communication to domain expertise, Flexsin had everything on point. The team has helped me in every way to make my website land on the top SERPs. Thanks once again, and I look forward to forging a long-term partnership with Flexsin! The best part was that the team was always available to answer my questions. Since I don’t know too much about digital marketing, the team helped me understand it and delivered the best outcomes.

Client Brief

A leading skincare clinic in Sydney, the client offers a wide array of skin treatments that improve the skin's texture. The client also brings a huge gamut of anti-gaining solutions that let your skin retain its youthful glow. Moreover, the client is also a top-rated retailer of trusted skincare products that are sourced from some of the most reliable brands. Last but not least, the client also helps develop personalized skin care routines for its customers.

Project Challenges

As the client wanted to bolster the growth of an online skincare outlet, it wanted to increase new customer bookings in one quarter only. That is to say, the client was looking forward to converting additional traffic and aimed for an uptick in additional bookings weekly. Here are some concrete challenges that the client faced while achieving its pre-established goals.

  • 1. Increasing customer bookings in the space of just three months
  • 2. Aiming for gaining 20 bookings in one quarter
  • 3. Boosting the website ranking for every suggested keyword
  • 4. Improving the engagement rate of the targeted audiences

The Endeavor

After hiring multiple digital marketing agencies with whom the client did not have a good experience, the client brought our team of SEO specialists on board. We understood the requirements of the client and then began strategizing.

We began by charting out a solid on-page SEO strategy. Our main focus was to optimize the website so that the leads would never fall through the cracks. Once we ramped up our on-page optimization initiatives, we were able to boost the client's website organic ranking as well.

We also optimized the client's local listings. This effort also helped us boost the number of direct queries that the client received. Once the on-page optimization was done, we focused on finding the most suitable off-page strategy. We continually evolved the off-page strategy and created quality backlinks for the client's website.

  • 98% INCREASE IN VISIBILITY
  • 322% INCREASE IN TRAFFIC
  • 100% INCREASE IN ONLINE LEADS
  • 80% KEYWORD RANKINGS IMPROVED
Keyword Before After
Congested Skin Solutions 58 1
Congested Skin Treatment 62 1
Skin Congestion Repair NA 1
Anti-Ageing Skin Treatments 74 1
Fresh Skin treatment Clinic NA 1
Facial Pigmentation Treatments NA 1
Wrinkle Reduction Treatment 89 1
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