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Be abreast with the industry insights, news, technologies and trends. Make a differenceto your business leveraging on the knowledge shared by experts.
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Optimizing Advertising Effectiveness with High ROI Google Ads CampaignsPublished: 08 Jun 2025
Chiranjit Paul
Over 76% of Google Ads budgets are wasted on misaligned targeting, poor bidding strategies, or irrelevant audiences—according to a recent WordStream study. For B2B organizations,...Category: Digital Marketing -
Maximize B2B Campaign Impact with a Customized Google Ads PlanPublished: 07 Jun 2025
Chiranjit Paul
B2B companies often step into the Google Ads ecosystem expecting quick wins—only to hit a wall. Despite Google Ads’ powerful targeting and automation features, most...Category: Digital Marketing & SEO -
Drive Exceptional Paid Media Performance with Winning PPC SolutionsPublished: 06 Jun 2025
Chiranjit Paul
Struggling to scale your PPC campaigns while keeping ROI on track? You’re not alone. According to WordStream, over 60% of businesses waste at least 25%...Category: Digital Marketing